
Bespoke, Badass Branding
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All About Them wanted to re-brand and level up their business. The owner knew she wanted these sage tones and to keep the footprint element from the original logo.
The central theme was that this brand puts children first and provides high quality, fair-trade products.
One of our proposed concepts was to create a celestial theme around the universe ‘being all about them’ and tying in the footprint on the planet. The owner loved this concept and we even expanded the brief to create a set of custom brand icons that represent that brand values which also allowed us to make custom brand pattern for future packaging projects.
THE BUSINESS: Baby Clothes and Accessories Shop
LOCATION: Athenry, Ireland.
SERVICES: Brand Strategy & Research
Brand Identity Design
Custom Brand Iconography
Brand Development & Application
Brand Guidelines
























Karolina Lach
All About Them
“Such an awesome experience.”
I’m really happy with the work done by Dimple Design. Ellen was easy to work with, highly professional and captured exactly what I was looking for. Such an awesome experience 🙂 If you are looking for someone you can trust, who will listen to your needs and produce an incredible outcome Ellen is a person to go to!